The updated version 1.2 of Ford’s BlueCruise will now be offered with a “try, then buy” option. That has generated some controversy over the involvement of a Chinese company, though Ford promises CATL will have a minimal role in the plant’s operation. More commonly known as LFP batteries, they are cheaper to produce than standard lithium-ion cells, something that helps Ford justify the latest price reductions.įord in February announced plans to partner with China’s CATL to set up an LFP plant in Marshall, Michigan. Notably, Ford said it was switching the battery technology for its standard-range models from lithium-cobalt-manganese to lithium-iron phosphate. Depending upon the version, the Tesla qualifies for up to $7,500. The comparable Ford Mach-E Select AWD package starts at $45,595, down $3,000.īut because of the rule changes in the new Inflation Reduction Act, the Ford Mustang Mach-E is only eligible for $3,750 in federal incentives. As a result, In its dual-motor configuration, the Tesla utility vehicle now starts at $47,240. It’s adding $250 to the cost of both its Model Y SUV and Model 3 sedan. But it has also raised prices on some models - the latest such move also announced Tuesday. Tesla touched off something of a price war when it announced the first in a series of discounts in January. The adjustments could help Ford gain momentum, according to several analysts, as a number of versions of the Mustang Mach-E are now less expensive than comparable Tesla Model Y packages. The California Route 1 AWD package drops in price by $1,000, while the GT AWD package gets a $4,000 reduction. But two extended-range models are also included. Most of the latest reductions focus on standard-range packages and mean a savings of $3,000 to $4,000. In January, Ford announced it would cut prices of the Mustang Mach-E by anywhere from $500 to $6,900, depending upon the trim package. The company is once again taking orders for its electric crossover. The new Mach-E comes equipped with Sync 4. “Upgraded BlueCruise rolling out for new and existing Mustang Mach-E owners, increased range and faster DC charging times on standard range models show how we are relentlessly improving our products for our customers.” “We continue to find ways to improve the value of the Mustang Mach-E,” said Marin Gjaja, chief customer officer for Ford Model e, the EV side of the company. That includes the hands-free BlueCruise system which will add new functionality. Improving the value of the Mach-EĪlong with the price cuts and range enhancements announced Tuesday, Ford said it was upgrading the technology on the Mustang Mach-E. In January, the second-largest domestic automaker said it would begin boosting output “significantly.” At that time, it also announced a first price cut on the electric SUV, a senior official declaring Ford wouldn’t “cede ground” as more competitors in the growing EV space come to market. The price cuts come at a point when Ford is preparing to ramp up production of the Mach-E to meet stronger-than-expected demand. Depending upon the trim package, those versions will muster up to 250 miles between charges, according to EPA estimates. The Detroit automaker also announced an increase in range for its standard-range models as it switches them to lithium-iron phosphate batters. Ford cut the price of the new Mustang Mach-E by up to $4,000 and is offering BlueCruise 1.2.
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